A Day In.. Canada Destinations

Festive Road Trip to St Jacobs, Ontario ( The Best Things To See!)

Last updated on November 14th, 2024
St Jacobs Christmas

If you want to know what it feels like to be inside a Hallmark Christmas movie, St. Jacob’s Ontario in the Waterloo Region is a must visit!

Located just an hour from Toronto, London and Hamilton, this tiny town is transformed into an enchanting holiday destination where you can find Christmas markets, special festive events and activities for both kids and adults alike.

I will take you through the perfect itinerary for your visit to St. Jacobs so you can have an unforgettable stay!

Morning in St. Jacob’s, Ontario

Early bird gets the worm and this is most definitely the case in St. Jacobs. While I feel it is a hidden gem in Ontario, there are still lots of people that do know about this magical place and come in for the day. We were out and about by 7:30AM and felt like we had everything to ourselves at the Market which is the first thing I would recommend hitting up.

Visit the St. Jacob’s Market

St Jacobs Market at Christmas

It wouldn’t be a trip to St. Jacobs without visiting Canada’s most famous market that is open year round! While you can visit any time of the year, visiting at Christmas time is certainly more special.

There are Christmas trees on every corner outside, fire pit stations, string lights and the inside is buzzing with the holiday rush ( in the best way possible).

I recommend getting there bright and early like I said ( it opens at 7AM!!) and grabbing a coffee while you explore where you want to eat first.

Here are the food booths we ate at ( AND LOVED). Don’t judge the amount of vendors we visited please..

While we spent a lot of time discovering the food vendors, visiting the St. Jacobs Market is a great place to also do some Christmas shopping. There are dozens of artisans and craft vendors selling very unique items.

Waterloo Central Train Station- Best Things to do in St Jacobs for the Holidays!

The Waterloo Central Train Station in St. Jacobs offers a journey to the North Pole in their vintage train. And yes, it does feel like a scene from “The Polar Express”

Out of all the activities we did, this was most definitely our favourite. It is a one of a kind train ride filled with carolers, elf’s, games, reindeer and a guest appearance from Santa himself!

For 2024, they have 3 different experiences to choose from and here is what to know:

  • Tickets range from $30-$55 dollars
  • Kids under 2 are free
  • There is a “First Class” section and an “Economy”. We did economy and loved it!
  • There are no assigned seating so I would get there a bit early!

Whatever experience you are choosing, it is an hour in length and we found it to be the perfect amount of time. It moves through the scenic country side of the Waterloo area and the cherry on top was that we had some snow!

There is a day time train ride and a night time one which is a few more dollars in price.

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Afternoon in St. Jacob’s

Time to get some lunch ( if you aren’t still full from the St. Jacobs Market eating tour in the AM). If you didn’t get your fix in the morning, you can head back there for lunch though! The Waterloo Central Station is right across the street from the St. Jacobs market. While this is tempting, we recommend heading to St. Jacobs Village!

HERE ARE SOME LUNCH SPOTS IN ST. JACOB’S VILLAGE TO ADD TO YOUR LIST:

Holiday Shopping in St. Jacobs, Ontario

After lunch, take the time to stroll through town and discover all of the cute local stores. So many of the storefronts are decked out with garland and lights and this is where the Hallmark movie vibes really intensify!

From local clothing shops to full on Christmas themed stores, there is something for everyone. We loved the Christmas store there that had so many fun ornaments that we decided we would come every year and let the girls pick one out as an annual tradition.

St Jacobs Village at Christmas

Evening in St. Jacobs, Ontario

As the sun starts to set, the spirit and feel of Christmas comes alive even more. With so many of the buildings in town decked out with lights, everything pops just a little more. I would recommend grabbing some dinner or a pre dinner drink at the very least before exploring some of the activities and events in town.

DINNER AT THE VILLAGE BIERGARDEN

If you have ever wanted to dine inside an Igloo, Village Biergarden in St. Jacobs can make your dreams come true with their pop up winter domes.

The ambience of the string lights gives you all the feels and the heaters inside the domes do a great job at keeping you warm. I felt like I was transported to the North Pole for a second!

Village Biergarden in St Jacobs at Christmas

Although we came for the domes, we stayed ( and came back again the next day) for the food. It was KILLER!

Everything we had was absolutely delicious and the cold beers that we had with it certainly made us feel like we really were in a German beer garden.

The schnitzel was so flavourful and the baked mac and cheese left us having a bit of a fork fight ( we decided to all split that dish).

TIP: Make your reservation well in advance as they book up quickly.

They do accept walk in’s for dine in only. We ate inside and in the domes and honestly- the inside is really cute too! The domes are $10.00 to book.

Gift of Lights at Bingeman’s

St Jacobs Christmas City of Lights

Time to head into your car for a little …or rather BRIGHT adventure to the Gift of Lights exhibit at Bingeman’s.

We camped here in the summer so knew exactly where we were going! This is one of the largest and longest drive-thru light displays in the area featuring over 300 displays. My favourite part was the tunnel lights ( there were 2 of them) that are so mesmerizing.

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Another great thing about this Christmas Activity in St. Jacobs is that you can enjoy it from the comfort of your car- nice and warm! This runs from November 22nd until Early January and they even have some walk through nights if you don’t have a car

Ticket Prices: $24.95 FOR NOVEMBER and $36.95 FOR DECEMBER PER SINGLE CAR

Jingle Rock

Another Bingeman attraction is the Jingle Rock! After your expedition through the Gift of Lights, drive a little further down the road ( about 2 minutes!) and you will arrive to the outdoor wonderland that is the Jingle Rock.

The space features outdoor set ups for you to get hot drinks at ( cider, mulled wine and more!), a 40 foot illuminated tree, open fire pits, Santa’s sleigh ( the perfect photo opp), light tunnels and some interactive stations like “Mrs. Claus’ Kitchen” where you can do some cookie decorating.

It is a great activity for the kids or adults alike and with Christmas music being played throughout, even the Grinch couldn’t resist getting in the Christmas spirit here.

TICKET PRICES: Ages 2-6= $8.95(online), Ages 7 +=$10.95(online), Kids 2 and under are free

HOLIDAY EVENT HAPPENING IN TOWN IN THE MONTHS OF NOVEMBER AND DECEMBER IN ST. JACOB’S:

St Jacobs Sparkle Event

Sparkles: A Holiday Shopping Event

During Sparkles, the entire St. Jacobs Village extends their shopping hours well into the night so visitors can shop until they drop! There are carollers in the village, pop up shops ( we spotted an amazing hot chocolate station!) and other fun add on’s during these dates.

Sip and Shop at St Jacobs Market

The shops of St. Jacobs Market join together to put on this fantastic weekend event where additional vendors are brought in, the entire area becomes licensed and there are extended hours.

You can check out all the activities happening in the Waterloo Region HERE ( there are so many!)

Where to stay in St. Jacob’s, Ontario?

While you can easily visit St. Jacobs on a day trip, we decided to stay over for the night and we were so glad we did! Right off the highway there are 3 hotels – Courtyard Marriott, Holiday Inn and Comfort Suites. Having these three hotels located here makes it easy to hop on and off the highway and get situated quickly!

We stayed at the Courtyard Marriott Waterloo and LOVED it! Recently renovated, this three level hotel had a welcoming and cozy fireplace in it’s lobby, a Starbucks and the rooms were very spacious for our family of four. 10/10 recommend!


A road trip to St. Jacobs is now going to be a yearly thing for us in November or December and we can’t wait to experience it again next year. It is truly one of a kind!!

I hope you make the trip out to St. Jacobs in the Waterloo area this month! If you have any questions about any of the activities I listed or need more information, feel free to reach out directly to me on Instagram!

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4 Comments

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